AI for ERP systems in wholesale distribution

Your ERP knows which customer is about to walk.
Acto tells your sales team.

Acto is AI for your ERP data. Every night, it reads orders, products and customers from SAP, Sage, Microsoft Dynamics and other ERPs, then tells your reps exactly which accounts are moving. No new ERP. No changes to your system.

From order data to next step
Order data
Acto
“Miller: wear parts are due.”
The problem

100,000 SKUs. Thousands of customers.
Every one of them buys on their own schedule.

Everything your sales team needs to know is already sitting in your ERP. Who buys what and when. Who's ordering less often. Who quietly stopped buying a category. Problem is, nobody reads it line by line. By the time the drop shows up in the monthly report, that customer is already buying from someone else.

Missed

The reorder that never came

A customer who orders every three weeks hasn't ordered in nine. Scroll through an order list and you'd never notice.

Overlooked

The category that slips away

Total revenue looks fine. Meanwhile, one product line is quietly moving to a competitor. You only see it at the SKU level.

Never pitched

The products they don't buy (yet)

Similar customers buy primer with their wall paint. This one doesn't. The opportunity is right there in your data. Nobody's looking.

How it works

How Acto connects the dots in your data.
And turns them into a next step.

Your ERP spreads the story across dozens of tables. Acto pulls it together for every customer, scores it, and boils it down to one sentence your reps can actually act on.

AUFTRÄGEKUNDENARTIKELPREISE UND MARGENIHR ERPSAP · SAGE · DYNAMICS · GWS · FISACTOKENNZAHLENRhythmus, Trends, SortimentMACHINE LEARNINGRisiken und PotenzialeKONTEXTBesuchsberichte, HausregelnERFAHRUNG AUS DEM AUSSENDIENSTWIEDERKAUF AUSGEBLIEBENMayer HaustechnikVerschleißteile sonst alle3 Wochen, seit 9 Wochen nichtsIM VERTRIEBAPP · CRM-SEITENLEISTE · OUTLOOKORDERSCUSTOMERSPRODUCTSPRICES & MARGINSYOUR ERPSAP · SAGE · DYNAMICS · GWS · FISACTOKPISRhythm, trends, product mixMACHINE LEARNINGRisks and opportunitiesCONTEXTVisit notes, house rulesFIELD SALES EXPERIENCEMISSED REORDERMiller PlumbingWear parts usually every3 weeks, nothing for 9 weeksIN SALESAPP · CRM SIDEBAR · OUTLOOK
Connect

Orders, customers, products and margins come from your ERP. Visit notes and your house rules come from your sales team. Acto brings it all together, account by account.

Analyze

Algorithms calculate buying rhythm, trends and product mix. Machine learning models score risk and upside, trained only on your data.

Translate

The result becomes an alert in plain English: which customer, why, and what to bring up. Right inside your ERP as a sidebar in SAP or Microsoft Dynamics, in your CRM, in Outlook or in the Acto app.

What Acto finds

What's hiding in your ERP data.
Re-scored every single day.

Acto is your early-warning system and your next best product recommendations, in one tool. Every customer gets compared to their own history and to lookalike accounts. Every alert flags a risk or an opportunity, and every alert tells you why.

Early-warning system

Risks
Revenue and order decline
A customer is ordering less, or less often, than usual.
Lost product category
A product category suddenly drops out of their orders.
Missed reorder
The expected reorder never shows up, overall or for a specific item.
Churn risk
A model scores the risk based on the customer's full buying behavior.
Shrinking margin
A customer's gross margin is trending down.

Next Best Product

Opportunities
Cross-sell
Similar customers buy products this one doesn't. Acto suggests the next best product.
Product bundles
Items that usually sell together. Just not to this customer.
Reorder due
Based on their usual rhythm, the next order is up.
Win-back
An inactive customer, plus a specific product to bring them back.
Revenue and order growth
A customer is growing. Perfect time to pick up the phone.
Integrations

Which AI works with your ERP?
Acto works with the one you already have.

We set up the connection the way it works best for you: export, SFTP, database or an exchange server. And Acto shows up wherever your reps already spend their day.

SAP

AI for SAP

Acto analyzes order and customer data from SAP, delivered via file export. Want alerts inside SAP? They can show up as a sidebar right there. Acto is an SAP partner.

Sage

AI for Sage

Orders and customers from Sage reach Acto through an exchange server. Your reps work the alerts in the Acto app or in Outlook.

Microsoft

AI for Microsoft Dynamics

Acto shows up as a sidebar in Microsoft Dynamics 365, right next to the customer record. Same goes for Outlook.

GWS

AI for GWS gevis

Running gevis? Your data comes over via data handover. Alerts land in the app, your CRM or Outlook.

FIS

AI for FIS/wws

Order data from FIS/wws plugs in too. Acto scores it every night and sends the results straight to your sales team.

Other systems

Don't see your ERP?

If it can export orders, customers and products, Acto can work with it. We'll check on our first call.

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Rollout

AI for your ERP.
Zero ERP project.

Acto sits on top of the ERP you already run. Your IT team doesn't rebuild anything, and your system doesn't slow down.

Hands off your ERP

Data comes in via export, SFTP or database. Plenty of customers go with a data handover and skip direct access entirely, so the ERP stays fast during business hours.

Fresh every morning

Every nightly import kicks off a full scoring run. When your reps start their day, the alerts reflect everything up to yesterday.

Your data stays yours

Data is stored in Frankfurt, Germany, and the language models run in the EU. Predictive models learn from your data only. None of it feeds models for other companies.

Start with a pilot

We agree on the KPIs up front: revenue, visits, daily usage. Then you decide on the rollout based on real results.

Case studies

Same reps. Same routes. More revenue.

Distributors using Acto grow revenue per rep with more upsell and cross-sell, less churn, and more time in front of customers.

Böllhoff: measured against non-users during the pilot. Plate: plus 35% less time between orders.
FAQ

AI for ERP systems: your questions, answered.

  • What kinds of AI are there for ERP systems?

    Roughly two kinds. First, assistants built by the ERP vendors themselves, like Joule in SAP or Copilot in Microsoft, that help with tasks inside the system. Second, specialized AI tools that sit on top of your ERP data and answer one specific question. Acto is in the second camp: it analyzes your order data and shows your sales team which existing customers need attention.

  • Do we need a new ERP to use AI?

    Nope. Acto sits on top of the ERP you have today. Data comes in via export, SFTP, database or exchange server, and nothing changes inside the ERP itself.

  • How long does rollout take?

    Usually four to six weeks until your team is live. Acto sits on top of the ERP you already have, so there's no ERP project. We set up the data handover, Acto runs the numbers, and then the pilot kicks off with your field team.

  • Is there AI for SAP that helps sales?

    Yes. Acto analyzes order and customer data from SAP and shows your field reps which customers need attention right now. If you want, alerts appear as a sidebar inside SAP. Acto is an SAP partner.

  • Does Acto work with Sage, GWS or FIS?

    Yes. We usually connect these systems via data handover, for example through an exchange server. We'll figure out the right setup together on our first call.

  • Does Acto need direct access to our ERP?

    It doesn't have to. A lot of customers choose an export over direct access, so the ERP never takes on extra load during business hours.

  • What is an early-warning system in sales?

    An early-warning system flags when a customer starts ordering differently than usual: less often, smaller orders, or without a category they normally buy. Acto spots this every night in your ERP data, long before it shows up in the monthly report.

  • What does next best product mean?

    Next best product is a recommendation for what a customer is most likely to need next. Acto bases it on what similar customers buy, like primer to go with wall paint, or the right accessory for an item the customer reorders all the time.

  • Where is our data processed?

    Data is stored in Frankfurt, Germany. Language models run in EU data centers. Predictive models train on your own data and nothing else.

  • How is Acto different from a BI dashboard?

    A dashboard shows numbers when someone goes looking. Acto comes to you, customer by customer, with the reason why, right where your reps work: in the app, your CRM or Outlook.

Book a demo

What's hiding in your ERP data?

Give us 30 minutes. We'll look at your ERP and your sales team, then walk you through the alerts Acto would surface, using examples from your industry.

— free consultation
— demo with examples from your industry
— live in 4 to 6 weeks
Book a call